Forty three years is an eternity in the sneaker game. I mean, just think of all the cultural shifts—not to mention technological ones—that have happened since 1978. The mind simply boggles. And yet, on occasion, a company comes up with a design so enduring that even after four-plus decades, it still works. That’s the case with Nike’s Air Tailwind 79, which made its debut at the Honolulu Marathon in 1978, a fact that has me grasping desperately for potential explanations for the difference between the moniker and the actual year the sneaker first appeared.
Cognitive dissonance aside, the Tailwind 79 is one of those sneakers that is undeniably of its time aesthetically but also happens to look real damn good in 2021. And when you throw in the fact that even way back in ’78, the folks at Nike were using an Air Unit for cushioning—and this reissue, of course, uses it as well—you’ve got a retro runner that not only delivers on the style front but the comfort front as well.
And here’s the really good news: It’s currently marked down nearly 30 percent in Nordstrom’s massive Anniversary Sale.
So what should you, the savvy sneaker fan and even savvier shopper, do about this? Buy the shoes. Wear them with everything from nylon shorts and boxy tees to slim chinos and camp shirts. Turn them into your go-tos, the can’t-miss foundation of your summer sneaker rotation. Just don’t run a marathon in them.
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Source : Esquire